How will art inform science?
Our artists set the vision and are sensors for change. They have the creative freedom to explore all spaces of possibilities and execute the narrative into an imaginative yet provocative experience. The artists create unconventional combinations while amplifying what’s invisible in culture, society, and environment, into the awareness of new audiences.
How will science inform art?
Our scientist will challenge the storytelling to be more grounded in tangible avenues for application, experimenting and testing. They will also provide critical, probing, and boundary defining questions along with resources which will expand and/or narrow the ideation space. Science will also enable the creative process to be more robust and replicable.
How will the producer inform the process?
Our producer/observer will provide a bridge to the audience and help ensure that cultural authenticity represents and resonates with the intended groups. The producers/observers help communicate and synthesize the creative process to be “most advanced, yet acceptable” while also documenting the journey’s insights, ensuring to test, iterate and evolve steps along the way.
How will Future Playground – Island Resiliency test the Blueprint?
Overall, we will be using the Broto Blueprint as the overarching themes to structure our workflow. The collaboration framework has overlapping steps with innovation processes we’re familiar with, yet is distinctive in that there’s a particular focus on communication and outreach with an art-science-climate output; so we’ll hone in on testing those aspects.
Broto’s Blueprint, will enable us to demonstrate the untapped co-creation potential of nature-inspired speculative art, combined with climate science. As we share a foundation in innovative methods (i.e. design thinking, biomimicry thinking, systems thinking), we understand how to navigate interdisciplinary and remote co-working, flat-team dynamics, cross-cultural semantics and complex challenges.
Additionally, we are all science communicators working in social and sustainable impact, with similar values. What unites us is testing the blueprint and having a shared mission: to create emotionally pulling, informative yet entertaining; optimistic and immersive stories; which inspire, include, and activate a newfound connection for the planet; a particular place, people, and purpose.
When it comes to production, we’ll be sharing the preliminary and intermittent communications as well as research, sourcing inspiration and insights, reviewing copy, and testing and engaging creative content via our collaborative process.
What we’ll bring to the blueprint is taking a more modular approach by using nested components which we’ll build incrementally. Each social media engagement will also serve as documentation stepping stones for the project, while also encouraging us to maintain a transparent (behind the scenes) co-creation process with the audience. The community-oriented design process ultimately informs how we implement the final outcome, as well as how and when we iterate, synthesize and evolve our testing loops for the entirety of the project, rather than just as a 4th step at the end.